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  • kenneth
  • Posted by kenneth

In today’s ecommerce landscape, the quality of product content can make or break a sale. Customers rely on product descriptions,...

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Psychology in product content to influence in purchase decision
  • kenneth
  • Posted by kenneth

The irruption, expansion, and evolution of ecommerce has stemmed into a bunch of different modalities that were once believed to...

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  • kenneth
  • Posted by kenneth

Having good positioning on Amazon is a daily concern given the fierce competition in it. Because despite the continuous growth...

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Relatable content
  • kenneth
  • Posted by kenneth

Advertising has changed a lot in 30 years, and so has the way in which consumers perceive it and react...

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Relatable content
  • kenneth
  • Posted by kenneth

Influencer marketing is one of those fast-growing industries that stem from the rise of ecommerce, social media, and the merge...

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  • kenneth
  • Posted by kenneth

On February 15, Content2Sell was the guest speaker in the “Developing a winning DTC strategy overseas” round table, at the...

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What is metacommerce?
  • kenneth
  • Posted by kenneth

When the Metaverse (with a capital M) was first announced by the end of 2021, many of its features were...

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  • kenneth
  • Posted by kenneth

A few months ago, Google announced the discontinuation of the Street View app, which provided street-level visualization to help users...

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  • kenneth
  • Posted by kenneth

Beyond what books say, funnel conversion is a complex and delicate matter where many, many factors are involved. And slight...

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  • kenneth
  • Posted by kenneth

AI has been on everyone’s lips for a while now, and we are just beginning to see its true potential....

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